The Gold Standard for Product Analytics:
Best-in-class Analytics
The only product analytics tool that answers what happened, why, and which actions to take next.
Highest Adoption Across Teams
Built-in collaboration with easy-to-use interfaces enables your whole team to get in and get to work.
Data Trust and Security
Best-in-class data governance, security, and compliance standards keep your data trustworthy and secure.
Answer More Questions Faster
Naturally answer the questions you never thought to ask with the ability to deeply explore behavioral data across any chart, persona, or cohort.
The Gold Standard for Product Analytics:
Best-in-class Analytics
The only product analytics tool that answers what happened, why, and which actions to take next.
Highest Adoption Across Teams
Built-in collaboration with easy-to-use interfaces enables your whole team to get in and get to work.
Data Trust and Security
Best-in-class data governance, security, and compliance standards keep your data trustworthy and secure.
Answer More Questions Faster
Naturally answer the questions you never thought to ask with the ability to deeply explore behavioral data across any chart, persona, or cohort.
Introduction to Product Analytic
Join us for an interactive, introductory Mixpanel demo. We’ll work together to create product metrics, then build and visualize them in real time.
What questions
can you answer with our Product Analytic Tool, and how?
Understand user behavior with product analytics.
Who’s having an a-ha moment inside my product?
Identify and report your product’s active users.
Which user segments are converting most?
Map conversion to understand which paths drive critical outcomes.
Which users are coming back again and again?
Visualize retained users and identify churn risks.
What will your data teach you?
Measure what matters
Analyze usage trends
Answer your questions
Digital Experience Intelligence
Combine quantitative and qualitative data for comprehensive understanding to perfect your digital experience.
Digital intelligence means competitive advantage
Creating amazing digital experiences is the next crucial path in competing for customer delight—and, ultimately, sales.
Every user has a story, and old, tag-based analytics tools only give you a tiny slice of that story.
As memory and compute costs go down, brands should demand more insights and perfect recall
of the critical moments in every user’s story—eliminating guesswork so you know exactly how to deliver the most perfect digital experience.
Trusted insights for smart decisions
A DXI platform combines rich analytics, robust session detail, and collaboration tools to help you answer questions,
understand issues, and uncover opportunities—and then put that knowledge to work.
Why Digital Experience Intelligence?
Looking at pure data analytics can be insightful, but requires that you know what you want to measure, what questions you want to answer,
and the path you think users will take. And you’ll miss the actions you can’t predict.
Reviewing session details provides invaluable context, but can be hard to see the big picture.
By combining the quantitative and qualitative in real time, FullStory eliminates blind spots.
Powerful results for your business
Increase revenue through better conversion
Identify revenue-impacting issues, understand how many customers are affected, and contextualize this data with real user sessions.
Improve organizational efficiency
Empower engineers with the data they need to identify, troubleshoot, and remediate bugs efficiently and effectively.
Boost customer growth and retention
Confidently iterate and improve your digital experiences to keep customers coming back.
Perfect your digital experience with FullStory
Our DXI platform delivers a complete, retroactive view of how people interact with your site or app––it’s searchable,
extensible, and dynamically built to enrich your tech-stack, align teams and accelerate innovation.
Product managers get full visibility into how customers interact with your business online, with actionable insights designed to drive business results.
Cross-functional CX teams from Engineering to Customer Success are empowered through digital experience data,
cutting time to resolution and boosting customer satisfaction.
Marketers see first hand which investments are making an impact.
Why Analytickit?
Complete digital data, instrumentation-free
Store and analyze every imaginable point of user interaction with your website or app—no tagging required. Uncover and understand hidden opportunities, whether you’re using our powerful search features to build custom reports, or referencing the proactive insights surfaced by the platform.
Fast implementation meets easy to use
Technical and non-technical teams alike can rely on FullStory for necessary information, reducing costly back-and-forth and increasing throughput.
Privacy controls that protect your customers and you
Every FullStory account is equipped with a robust suite of tools to manage privacy, consent, and selective exclusion of on-screen text. You can see the shape of your customer’s experience without capturing data you don’t need.